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feature | Ultimate Makeup Foundation Guide You Wouldn't Learn On Youtube

The Best Makeup Foundation Shade For Your Skin Tone

Want to find the best makeup foundation shade but you’re always buying the wrong one? Guilty! It’s a good thing I’m going to talk about how to find the best makeup foundation match for you.

Know The Best Makeup Foundation Shade For Your Skin Tone With These Tips

Finding the best makeup foundation for our skin tone can be difficult, it’s like deciding what to wear to work every single day, it’s tedious. Then you factor in the fact that your foundation has to change by the season and it gets 10 times harder. Like, c’mon skin, just stay. the. same.

So while we love buying and stockpiling foundation like they’re going out of production, we also hate it when we buy a shade that looked great in the store, but terrible in natural sunlight. However, we’ve developed a few tips and tricks to nailing the right shade, regardless of what brand you use and season it is.

Today, I’m going to share a few tips I learned from other professional makeup artists so you’ll finally get the best makeup foundation shade for your skin!


Your Goal For Finding The Right Match

Before we get started, let us keep the goal in mind: you’re looking for the best makeup foundation that looks natural on YOUR skin – like you’re not wearing any makeup at all. Now comes the difficult part: just how do you do that? Much like dating, it’s going to take a lot of trial and error, but you’ll know once you’ve found “the one.” When you do, then it’s so much easier to step out in style knowing your makeup isn’t weird.

Finding The Perfect Color

To find your perfect color, start with the 3 shades that are closest to your skin tone. Apply 3 strips on your cheeks, just below the eyes, and let them set for a minute or two before you start blending. Once you’ve blended them in, you’ll see which is the closest match to your skin tone.

Oh, and before we forget, please, please, please don’t go for a shade lighter than your skin tone. I know some people suggest that, but just don’t do it. It’s always so obvious and it’s never a good look especially in natural light.

Always be sure to test the foundation out. If there’s no tester available, skip that brand. Only by testing will you be able to find the right coverage you’re looking for, how it sits on your skin and, most importantly, if it matches your skin tone.

The best way to apply the best makeup foundation shade is to use your fingers to blend the foundation from the center of the face outwards. The warmth of your finger prevents your foundation from looking cakey. Of course, you can always use a beauty blender or brush if you have one on hand.

Mixing Foundation For The Perfect Match

For some skin tones, you won’t be able to find an exact match; although, given the shade range of some lines such as NARS, MAC, and MUFE, you’ll come pretty darn close. If you’re still having a hard time finding a shade that perfectly matches your skin, you may need to mix a custom shade for yourself.

To do this, mix two shades (one that is one shade lighter and one shade darker) and apply with the technique explained in #1 (let it partially set then blend outwards). Continue experimenting with various shades until you come across the one that is right for you.

Setting Your Foundation

A flawless-looking foundation starts with prepping your skin and ends with setting your makeup. To prep your skin, make sure it is well-moisturized (hydrated skin is the perfect canvas for perfect makeup application) and then primed. My favorite primer is Smashbox Photo Finish, it creates a smooth finish for your makeup.

After applying your best makeup foundation, be sure to set it with translucent or lightly tinted finishing powder. The trick to avoiding setting powder blunders is by pressing the powder with a fluffy brush in a specific area and then roll it outwards. The keyword here is roll as rubbing the brush on the skin only drags the makeup.  

Other Foundation Tips To Know

A general tip to helping you narrow down shades faster is this: if you’re Caucasian, look for shades between 10 and 20; Latina skin tones typically fall between 30 and 40; and, African American skin tones fall between 40 and 50. If you want a cool shade, look for C; for a warm shade, look for W; and, for a neutral shade, look for N.

If you have dry skin, pick a liquid foundation and stay as far away as you can from powder. If you have oily skin, look for either an oil-free foundation, a cream foundation or mousse.

Check out how celebrity makeup artist Lisa Eldridge would match foundation:

Picking the right shade will definitely require some trial and error, but that’s the fun in discovering new makeup! And now that you have these tips and tricks in your arsenal, it will make your hunt for your holy grail match that much easier. Good luck and have fun with it!

Tell me which ones of these bits of advice actually helped you in the comments below, if you enjoyed this bit of foundation advice then I’m sure you’ll enjoy this tutorial on how to apply natural looking foundation

Don’t stop with just your foundation make sure you’ll be a show stopper with these beautiful nail set from Mason and Ivy:

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